OUR ACHIEVEMENT

Having worked with Designfo on previous projects, we were already aware of their exceptional talent and expertise. When we approached them to develop our website, hooghly******.com, they once again exceeded our expectations with their dedication and stunning design. We were left breathless by the final product, and we would highly recommend their services to anyone in need of a top-performing team. Designfo’s commitment to excellence is evident in every aspect of their work, and we are grateful to have had the opportunity to work with Subhamoy.

At Designfo, we take pride in delivering exceptional results to our clients, and the Hooghly Tyre company is no exception. When we first started working with the company, our main focus was to launch paid advertising campaigns to increase unit sales for their top-selling products. As the client saw the positive impact of our efforts, they raised their initial budget, allowing us to expand our strategies further.

In addition to paid advertising, our ongoing SEO strategy has played a vital role in the company’s success. Our team of SEO experts has implemented various techniques to optimize the website’s performance, which has resulted in increased visibility and improved search engine rankings. As a result, the company has seen a remarkable increase in organic traffic, leading to higher engagement and increased sales.

Overall, our combined efforts have helped the Hooghly Tyre company achieve remarkable results, including a significant increase in conversion rates, return on advertising spending, and revenue year-over-year. Our ongoing commitment to delivering exceptional results has made us the go-to digital marketing agency for the Hooghly Tyre company, and we are proud to have played a significant role in their continued success.

At Designfo, our goal is to help our clients maximize their online potential and achieve long-term success. To achieve this goal for the Hooghly Tyre company, we took a comprehensive approach to our digital marketing strategies, which included managing their website optimization and search engine optimization (SEO) campaign.

Over the years, our team of SEO experts has worked tirelessly to improve the company’s online presence and visibility. We began our efforts by targeting long-tail keywords with medium search volume, and our results were impressive. Through our focused efforts, the company gained traction for these keywords, resulting in increased website traffic and engagement.

As our partnership with the company continued, we expanded our SEO strategies to target higher search volume keywords. Our team worked diligently to optimize the website’s content, meta descriptions, and other on-page elements, resulting in improved search engine rankings and higher organic traffic. These efforts have helped the company achieve a stronger online presence, which has translated into increased sales and revenue.

In summary, Designfo‘s comprehensive digital marketing strategies have been instrumental in helping the Hooghly Tyre company achieve significant success in the online marketplace. Our SEO efforts, in particular, have been crucial in improving the company’s search engine rankings and driving more organic traffic to the website. We are committed to continuing our partnership with the company and helping them achieve even greater success in the years to come.

At Designfo, we take a holistic approach to digital marketing, combining pay-per-click (PPC) advertising and search engine optimization (SEO) solutions to achieve exceptional results for our clients. In the case of the Hooghly Tyre company, our efforts have resulted in a significant increase in revenue and eCommerce orders, surpassing their previous 12-month period.

The results of our partnership with the client in the 12 months leading up to July 2022 have been impressive. Through our combined PPC advertising and SEO solutions, the client experienced exponential growth in eCommerce orders and a substantial increase in revenue. These results demonstrate the effectiveness of our digital marketing strategies and our commitment to delivering exceptional results to our clients.

Our PPC advertising campaigns were designed to target the right audience, drive more conversions, and increase sales. We used a combination of search and display advertising to promote the client’s products and services across multiple channels, resulting in increased visibility and engagement.

At the same time, our SEO solutions helped improve the client’s search engine rankings, driving more organic traffic to the website. Our team implemented a comprehensive strategy that included on-page optimization, keyword research, and link building, resulting in improved search engine visibility and higher engagement.

In summary, our combined PPC advertising and SEO solutions have helped the Hooghly Tyre company achieve significant growth in revenue and eCommerce orders. We are proud to have played a vital role in their success and look forward to continuing our partnership in the years to come.

The Challenge

Designfo was approached by a client who was struggling with their eCommerce website’s online presence, traffic, and sales. In order to tackle the issue, our team conducted an in-depth conversion rate optimization (CRO) audit, which yielded some noteworthy results.

One of the most pressing issues we found was the website’s high bounce rate of 64.5 percent, which remained consistent across both mobile and desktop devices. This indicated that visitors were not finding what they were looking for or were not being convinced to make a purchase.

Moreover, we found that the majority of website visitors were jumping from one page to another, which further confirmed that they were not satisfied with the website’s content or user experience. Furthermore, while around 58 percent of all sessions involved viewing a product, only 8.8 percent of users actually added a product to their shopping cart.

Another issue that we identified was the lack of trust signals on the website. There were no product reviews or client testimonials, which could have helped build trust with potential customers. Additionally, a significant number of products did not have any description, which could have played a role in the low conversion rate.

Furthermore, we found that the client did not have an existing digital advertising strategy in place, which could have contributed to the lack of online visibility and sales. Given the client’s limited budget, we had to focus on solutions that would drive initial performance and deliver a return on investment (ROI).

In light of these findings, our team formulated a comprehensive plan to optimize the website’s performance, which included improving the website’s user experience, adding trust signals, and crafting compelling product descriptions. We also recommended implementing a targeted digital advertising strategy to increase online visibility and drive traffic to the website.

The Solution

At Designfo, our team of digital marketing experts conducted a thorough examination of the client’s website to pinpoint areas for improvement. We performed a comprehensive conversion rate optimization (CRO) audit, as well as a Search Console audit, technical audit, and backlink analysis to gain a complete understanding of the website’s strengths and weaknesses.

By analyzing key metrics such as bounce rate, user engagement, and click-through rate, we were able to identify areas for improvement that would drive conversions and increase online visibility. Additionally, we conducted a detailed analysis of the website’s backlink profile to ensure that it adhered to industry best practices and complied with search engine guidelines.

Furthermore, we examined the technical aspects of the website, including page load speed, mobile responsiveness, and site structure. By optimizing these elements, we aimed to enhance the website’s user experience and improve its search engine rankings.

After conducting these audits, our team developed a comprehensive plan to optimize the website’s performance and drive conversions. This involved implementing targeted PPC campaigns that would attract high-intent traffic and drive sales. Additionally, we recommended changes to the website’s design, layout, and content to improve user engagement and encourage more conversions.

By combining our in-depth analysis with industry best practices and cutting-edge digital marketing strategies, we were able to provide the client with a roadmap for success and help them achieve their online business goals.

Overall, our targeted SEO solutions helped to significantly improve the client’s online visibility and attract more targeted traffic to their website. By prioritizing high-impact product pages and implementing a tailored SEO strategy, we were able to drive more sales and increase the client’s return on investment (ROI) from their online marketing efforts.

Designfo, a full-service digital marketing agency, specializes in helping businesses attract, engage, and convert leads through effective online marketing strategies. Trust Designfo to drive results for your business.

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